ADVENTURE BOX: THE GAME MODEL SHOWS CONTINUED STRENGTH

The trends of an increasing number of returning users and increased duration of gaming sessions amongst returning users continue compared with the previous month.

Adventure Box, the leading social cloud platform for consumer-created computer games, makes it easy and fun to create, share and play 3D games online.

The Adventure Box platform had 197,580 visitors in February, of which 23% were returning. A returning user spent an average of 10:00 minutes per visit, compared to 9:42 minutes in January.

During February, Adventure Box continued to focus solely on the new multimaker game. A basic version of the multimaker is available on the Adventure Box website. Despite this, the metrics on the undeveloped gaming platform improve regarding both returning users and their average gaming session length.

"Our most talented game creators create game worlds and game intrigues that attract our visitors and keep them longer. It's really inspiring to see how user-created content can improve our KPIs," said Rickard Riblom, CEO of Adventure Box. "We can use that in the multimaker," he continued.

The customer acquisition cost remained low and was SEK 0.25 in February.

Key figures for Adventure Box February 2022 (January in parentheses):

· Number of website visitors 197,580 (199,247)

· Proportion of visitors from gaming websites 4 % (4%)

· Average cost for purchased traffic SEK 0.25 (SEK 0.26)

· Number of returning users 45,884 (44,296)

· Share of returning users 23% (22%)

· Number of still image impressions 3,943 (4,419)

· Revenue per thousand views of still image advertising SEK 7 (SEK 7)

Note that the above key figures taken from Google Analytics / AdSense / Ads can vary over time due to the large amounts of data.

Definitions:

· The number of website visitors is the number of individuals who visited the company's website (according to Google Analytics).

· Visitors from gaming websites are reported when a user clicks on the company's website from a third-party website.

· Average cost for purchased traffic is the average cost of each click on an ad from visitors who click through to the company's website through paid ads.

· Returning users is reported when a visitor with existing Google Analytics cookies from Adventure Box returns to the company's website. Google Analytics measures for returning users depend on the user allowing Google's cookies. Returning users who have disabled cookies in their browser will therefore not count as returning by Google Analytics.

· Number of still image impressions are the number of times an Adventure Box promotional message is loaded on a user's device.

· Revenue per thousand impressions of still image advertising is the revenue generated by one thousand ad impressions.

FOR MORE INFORMATION CONTACT:

Rickard Riblom, CEO Adventure Box, +46 (0)70 444 24 79,
[email protected], corp.adventurebox.com

ABOUT ADVENTURE BOX TECHNOLOGY AB

Adventure Box, the leading social cloud gaming platform for user-created games, makes it easy and fun to make, share and play 3D games online. The company's world-leading streaming technology is patent protected. Founded in Stockholm 2014, the company also has staff in Seville, Copenhagen, and Madrid. Adventure Box is traded at Nasdaq First North Growth Market under the short name ADVBOX and ISIN code SE0012955276. Aktieinvest FK AB with email [email protected] and phone number +46 739 49 62 50 is the company's Certified Adviser.

ADVENTURE BOX: GRUNDEN FÖR EN FRAMTIDA FRAMGÅNGSSAGA ÄR LAGD

Adventure Box Technology AB har förvärvat danska Multiverse ApS med spelplattformen KoGaMa. Efter offentliggörandet av affären den 12 september beslutades att tills vidare stänga av den betalda marknadsföringen på Adventure Box spelplattform. Trots detta låg andelen besökare på 130 220 i september och kundanskaffningskostnaden stabilt på 0,20 kr. Andelen återvändande användare var, på grund av extraordinära händelser, ovanligt höga 51%. KoGaMa kommer så småningom att ersätta Adventure Box-plattformen.


ADVENTURE BOX: THE FOUNDATION FOR A FUTURE SUCCESS STORY HAS BEEN LAID

Adventure Box Technology AB has acquired Danish Multiverse ApS with the gaming platform KoGaMa. After the announcement of the deal on September 12, it was decided to suspend the paid marketing on the Adventure Box game platform for the time being. Despite this, the number of visitors was 130,220 in September, and the customer acquisition cost remained stable at SEK 0.20. The percentage of returning users was, due to extraordinary events, unusually high at 51%. KoGaMa will eventually replace the Adventure Box platform


Kommuniké från extra bolagsstämman i Adventure Box Technology AB (publ)

Vid dagens extra bolagsstämma i Adventure Box Technology AB (publ), org.nr 556963-6599 ("bolaget" eller "Adventure Box") fattades nedan angivna beslut. Samtliga beslut var i enlighet med framlagda förslag, vilka beskrivs i detalj i stämmohandlingarna som finns tillgängliga på bolagets webbplats, corp.adventurebox.com.


Bulletin from Extraordinary General Meeting in Adventure Box Technology AB (publ)

At today's Extraordinary General Meeting in Adventure Box Technology AB (publ), Reg. No. 556963-6599 (the "company" or "Adventure Box"), the following resolutions were made. All resolutions were in accordance with the submitted proposals, described in detail in the general meeting documents available on the company's website, corp.adventurebox.com.


ADVENTURE BOX VD KÖPER AKTIER

Efter att Adventure Box offentliggjort förvärvet av bolaget Multiverse har bolagets VD Rickard Riblom köpt ytterligare 46 279 aktier i Adventure Box.


ADVENTURE BOX CEO BUYS SHARES

After Adventure Box announced the acquisition of the company Multiverse, the company's CEO Rickard Riblom has bought an additional 46,279 shares in Adventure Box.


ADVENTURE BOX BJUDER IN TILL INFORMATIONSMÖTE ANGÅENDE FÖRVÄRVET AV MULTIVERSE

Den 12 september 2022 offentliggjordes att Adventure Box Technology AB avser förvärva det danska bolaget Multiverse ApS via en apportemission. Transaktionen innebär ett komplett ägarskap av spelplattformen KoGaMa, viktiga intäktsströmmar, samt cirka 750 000 aktiva månatliga användare. I syfte att ge aktieägarna bästa möjliga information om förvärvet samt svara på frågor, kommer en presentation att hållas den 28 september, med möjlighet att ställa frågor till ledningen.


ADVENTURE BOX INVITES TO AN INFORMATION MEETING REGARDING THE ACQUISITION OF MULTIVERSE

On September 12, 2022, it was announced that Adventure Box Technology AB intends to acquire the Danish company Multiverse ApS via a non-cash issue. The transaction means complete ownership of the gaming platform KoGaMa, important revenue streams, as well as around 750,000 active monthly users. To give the shareholders the best possible information about the acquisition and to answer questions, a presentation will be held on September 28, with the opportunity to ask questions to the management.


ADVENTURE BOX VD KÖPER AKTIER

Efter att Adventure Box offentliggjort förvärvet av bolaget Multiverse har bolagets VD Rickard Riblom har köpt totalt 42 365 aktier i Adventure Box.


ADVENTURE BOX CEO BUYS SHARES

After the company announced the acquisition of the company Multiverse, Adventure Box CEO Rickard Riblom has bought a total of 42,365 shares in Adventure Box.


Kallelse till extra bolagsstämma i Adventure Box Technology AB (publ)

Aktieägarna i Adventure Box Technology AB (publ), org.nr 556963-6599 ("Adventure Box" eller "bolaget"), kallas härmed till extra bolagsstämma att hållas fredagen den 30 september 2022 kl. 11:00 i bolagets lokaler på Sveavägen 166 plan 19, 113 46 Stockholm.


Notice of Extraordinary General Meeting in Adventure Box Technology AB (publ)

The shareholders of Adventure Box Technology AB (publ), Reg. No. 556963-6599 ("Adventure Box" or the "company") are hereby summoned to an Extraordinary General Meeting to be held Friday, 30 September 2022, at 11:00 CEST at the company's premises, Sveavägen 166 plan 19, SE-113 46 Stockholm.


ADVENTURE BOX INGÅR AVTAL OM FÖRVÄRV AV MULTIVERSE APS, MED SPELPLATTFORMEN KOGAMA, VILLKORAT AV GODKÄNNANDE AV EXTRA BOLAGSSTÄMMA

Adventure Box Technology AB (publ) ("Adventure Box") har idag ingått ett avtal om förvärv av samtliga aktier i Multiverse ApS, org.nr. 33384807 ("Multiverse"), innehavare av spelplattformen KoGaMa, genom en apportemission. Förvärvet är bland annat villkorat av godkännande av extra bolagstämma i Adventure Box, vilken även föreslås besluta om val av ny styrelseledamot.


ADVENTURE BOX ENTERS INTO AGREEMENT ON ACQUISTION OF MULTIVERSE APS, WITH THE GAMING PLATFORM KOGAMA, SUBJECT TO APPROVAL BY EXTRAORDINARY GENERAL MEETING

Adventure Box Technology AB (publ) ("Adventure Box") has today entered into an agreement to acquire all shares in Multiverse ApS, Reg. No. 33384807 ("Multiverse"), owner of the gaming platform KoGaMa, through an issue of shares with payment in kind. The acquisition is subject to, among other things, the approval of an Extraordinary General Meeting of Adventure Box, which is also proposed to resolve on the election of a new Board member.


ADVENTURE BOX: ANVÄNDARNA KOMMER TILLBAKA

Under augusti har 201 542 användare besökt Adventure Box. Andelen återvändande användare fortsätter att öka och ligger nu på 24%. Samtidigt fortsätter kundanskaffingskostnaden att sjunka och ligger under augusti på 0,20 kr.


ADVENTURE BOX: THE USERS RETURN

During August, 201,542 users visited Adventure Box. The percentage of returning users continues to increase and is now at 24%. At the same time, the customer acquisition cost continues to fall and is during August at SEK 0.20.


DELÅRSRAPPORT ANDRA KVARTALET 2022

Bolaget fortsätter utvecklingen av den nya spelformen Multimaker. Plattformen har en för branschen låg avvisningsfrekvens samtidigt som den redan låga kundanskaffningskostnaden har sänkts ytterligare. Bolaget har även sänkt kostnaderna sedan tidigare kvartal.

Med ett fokuserat team, finansiell uthållighet och en lovande Multimaker ser bolaget med tillförsikt fram emot hösten.


INTERIM REPORT SECOND QUARTER 2022

The company continues the development of the new game form Multimaker. The platform has a bounce rate which is low for the industry, and the already low customer acquisition cost has been further reduced. The company has also reduced costs since the previous quarter.

With a focused team, financial endurance and a promising Multimaker, the company looks forward to autumn 2022 with confidence.


ADVENTURE BOX: YTTERLIGARE SÄNKT KUNDANSKAFFNINGSKOSTNAD

Under juli har 205 747 användare besökt Adventure Box. Kundanskaffingskostnaden är samtidigt fortsatt avsevärt lägre än branschens snitt, nu bara 0,21 kr per besökare.


ADVENTURE BOX: EVEN LOWER CUSTOMER ACQUISITION COST

205,747 users visited Adventure Box during July. At the same time, the customer acquisition cost is kept on significantly lower levels than industry average, only SEK 0.21 per user.


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