KitchenTime acquires Confident Living

KitchenTime, today one of Scandinavia's fastest growing e-commerce businesses, acquires Confident Living, one of Sweden's leading online companies within the furniture and home decoration sector. Through the acquisition KitchenTime Group is formed, and operations for both brands will be managed from the HQ in Uppsala. The goal is to reach a billion SEK in revenues within the next few years.

Through the acquisition of Confident Living and the formation of KitchenTime Group the company is looking to further broaden the product range and thereby strengthen the customer offering. KitchenTime has in 2016 maintained a growth rate of 150% and with the increase in customer base along with the expanded product range the intention is to continue the rapid expansion. KitchenTime Group will through the two brands KitchenTime and Confident Living offer a huge product range and strengthen its leading position in the Nordic countries. Following the acquisition, the organization will be further strengthened by the recruitment of additional developers aiming to continue focusing on automated and technology-driven e-commerce.

"We have been very focused on creating efficient operations which allows us to quickly apply new sites on top of our existing infrastructure. We will therefore continue to look for potential acquisition targets both within and outside of the Swedish market." -Joel Falck, CEO & co-founder KitchenTime

"As a part of the KitchenTime Group Confident Living will take a huge step forward and we will be able to lift our customer offering to new heights. We look forward to working with the KitchenTime Team, building the leading e-commerce group within home decoration, furniture and interior products." -Björn Spenger, co-founder Confident Living.

2016-10-11

For additional information, contact:
Joel Falck, CEO KitchenTime Group
073-248 54 15
joel.falck@kitchentime.com

Information about KitchenTime Group:
In 2010 Joel Falck and Anton Malmberg began working with e-commerce, while at the same time finishing high school. In 2013 KitchenTime was founded and is today one of Scandinavia's fastest growing e-commerce companies. Together with their co-workers they are now building the largest online home & living group of Scandinavia.

Confident Living is a leading retailer of furniture and home decoration, founded in 2013. The wide product range consists of furniture and interior decoration for every room from well-known brands and new designers. The private equity fund Verdane Capital VIII was the largest shareholder of Confident Living prior to the acquisition.

KitchenTime förvärvar Confident Living

KitchenTime, idag ett av Nordens snabbast växande e-handelsbolag, förvärvar Confident Living, ett av Sveriges ledande e-handelsföretag inom kategorierna möbler och heminredning. I och med förvärvet bildas KitchenTime Group, och de båda varumärkena kommer fortsatt drivas parallellt från huvudkontoret i Uppsala. Siktet är nu inställt på att nå en omsättning på en miljard kronor inom några år.


KitchenTime acquires Confident Living

KitchenTime, today one of Scandinavia's fastest growing e-commerce businesses, acquires Confident Living, one of Sweden's leading online companies within the furniture and home decoration sector. Through the acquisition KitchenTime Group is formed, and operations for both brands will be managed from the HQ in Uppsala. The goal is to reach a billion SEK in revenues within the next few years.


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